Video marketing is the use of videos for promoting and telling people about your product or service. It helps increase engagement on your digital and social channels and has been a rising trend in marketing.
Check out why video marketing will be a game-changer in 2024, here.
Video Marketing is a powerful tool for small businesses, entrepreneurs and coaches alike. A lot of people struggle with the proper execution of video marketing, including shooting and editing videos.
If you are someone who experiences Tech overwhelm, Investing in Digital Marketing Agencies that have dedicated video teams can be very helpful.
Here are five Video Marketing tools that can make your life easier in 2024.Â
1. Wistia
Wistia is a leading video hosting platform that helps B2B marketers get bigger results from their videos. Their lead generation tools and analytics on who, where and how long is the video being watched or re-watched helps you to make powerful marketing choices.
Their customizable galleries give marketers more control over their brand experiences and the data to prove ROI. It also provides free educational resources and world-class support.
2. Animaker
Animaker allows business owners to train, teach, motivate, sell, communicate, view and distribute content via DIY professional live and/or animated videos in minutes.
What makes it special is that even without technical expertise, you can create professional 4k-quality videos (animated or live) in minutes.
Its user interface is simple to work with and also includes plenty of layouts where you can simply drag and drop the desired things to make a video of your choice.
3. Vimeo
Vimeo is a platform for online video distribution and collaboration that allows you to give your video a unique identity. Its ad-free player is the fastest and most customizable.
Vimeo boasts of a growing community of over 230 million users ranging from creatives to entrepreneurs to the world’s largest companies.
It is the world’s leading all-in-one video software platform for online video distribution and collaboration. Vimeo runs smoothly for streaming videos or embedding them. It allows users to lock videos to limited specific domains and are super easy to build.
The simplicity of uploading videos, the speed at which videos load, and the comprehensive amount of features available makes it a cult favourite.
4. Hippo Video
Hippo Video is an interactive video that helps you create and share personalized videos. offers services like video hosting, video email campaigns, ABM & video selling, video support, etc.
Hippo Video, since its launch, has acquired more than 1.5 million users across the globe and more than 1000+ mid-sized and large businesses, are said to be users of Hippo Video.
It provides many integration options including a plug-in for Chrome browser that lets users record videos easily. It has a highly intuitive interface and highly responsive customer service. They keep innovating and improving the editor and recently added some AI-based features.
5. Wideo
Wideo is a web-based animated marketing video creation platform that allows businesses to produce marketing and promotional videos quickly and easily. It has inbuilt templates so you can just add your own images and audio to it, or create a custom video from scratch, then animate it in just a few clicks.
It is easy to use and offers many templates that reduce the hassle of designing a video from scratch, and also has an easily accessible text-to-speech tool.
Check out our post on five Video Marketing Tools that you need in 2024.
Want to get started with Video Marketing but overwhelmed by the options?
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